This book is for art market researchers at all levels. A brief overview of the global art market and its major stakeholders precedes an analysis of the various

Arts Marketing focuses on a variety of sectors within the arts and addresses the way in which marketing principles are applied within these, outlining both the

Much evidence suggests that a fundamental reordering of artistic production and a transformation of the art field are about to take place. Heated debates have b

Art today is defined by its relationship to money as never before. Prices of living artists' works have been driven to unprecedented heights, conventional bound

The meteoric rise of the largest unregulated financial market in the world-for contemporary art-is driven by a few passionate, guileful, and very hard-nosed dea