Although Asia has been the world engine of economic growth since World War II, growth rates have differed sharply among the countries of the region. Still, all

Multinationals and East Asian Integration

Adopting an international business perspective, this book presents new core concepts related to the management of relationships in Asia.

This collection explores the expansion of Japanese multinational firms into Asia, a process which paralleled the region's growth as a major economic region. The

The rise of the Japanese multinational company (JMNC) marked, from the 1980s onwards, an historic change in the structure and in the dynamics of the internation