Unlock the amazing story buried in your presentation—and forget boring, bullet-point-riddled slides forever! Guided by communications expert Cliff Atkinson, y

Unlock the amazing story buried in your presentation--and forget boring, bullet-point-riddled slides forever! Guided by communications expert Cliff Atkinson, yo

A guide to using Microsoft PowerPoint describes how to use stories to create effective business presentations.

After Big Bang, Dark Matter, Dark Energy, and Universe expansion debunking in my book "Time Matters" from 2021, I asked myself "How hard could it be to validate

This core textbook provides students with a concise and user-friendly overview of the marketing research process, taking a refreshingly non-technical approach.