Your job may be all about sales, but not your customers. Did you know that the average executive spends less than 5 percent of their time engaged in the buying

Like library users, library donors hail from all walks of life. Regardless of the scope or complexity of library fundraising, successful efforts are always abou

How to sell value, increase margins, make price irrelevant, win executive-level credibility, and create competitive immunity. Selling value is taking on a whole

Being a professional sales person is a noble profession. Professional sales people help individuals and organizations make some of the most important decisions.

A manifesto for reinventing the sales function Selling Is Dead argues that selling teams and growth-motivated organizations must change to remain competitive. I