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BRANDLife: Health and Beauty
Language: en
Pages: 280
Authors: Victionary
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Type: BOOK - Published: 2021-10-12 - Publisher: BRANDlife

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In a world driven by well-being and appearances, the modern healthcare and beauty industry is a thriving one with consumer demographics that span across all lay
BrandLife: Concept Stores and Pop-Ups
Language: en
Pages: 280
Authors: Viction:ary
Categories: Branding (Marketing)
Type: BOOK - Published: 2019-03 - Publisher:

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Concept stores are all about discovery and experience, creating a unique retail environment where shoppers can explore a new vision for consumer culture.Hyper-c
Luxury Brand Management
Language: en
Pages: 249
Authors: Michel Chevalier
Categories: Business & Economics
Type: BOOK - Published: 2012-05-18 - Publisher: John Wiley & Sons

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The definitive guide to managing a luxury brand, newly revised and updated What defines a luxury brand? Traditional wisdom suggests that it's one that's selecti
How Buildings Learn
Language: en
Pages: 648
Authors: Stewart Brand
Categories: Architecture
Type: BOOK - Published: 1995-10-01 - Publisher: Penguin

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A captivating exploration of the ever-evolving world of architecture and the untold stories buildings tell. When a building is finished being built, that isn’
Brand Admiration
Language: en
Pages: 292
Authors: C. Whan Park
Categories: Business & Economics
Type: BOOK - Published: 2016-09-16 - Publisher: John Wiley & Sons

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Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and i