The book is made up of a unique collection of contributions of leading scholars from different research areas to provide a systematic overview of the research o

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Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even t

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The Stanford cases are written from the perspective of Silicon Valley, the heart of the e-commerce revolution. * Authors are very involved in e-commerce compani