Disruptive Innovation and Digital Transformation: 21st Century New Growth Engines is for executive leadership, senior management, innovation catalysts, and digi

'Its focus is the major theme of digital innovation and it tries to go beyond the hype associated with much of the discussion of this important area … The dis

Zusammenfassung: This book re-evaluates the diffusion and positioning of fashion and luxury brands following the impact and disruption of digital transformation

Digital technologies have become a new economic and social force, reshaping traditional business models, strategies, structures, and processes. Digital entrepre