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Experiencing Public Relations
Language: en
Pages: 307
Authors: Elizabeth Bridgen
Categories: Social Science
Type: BOOK - Published: 2017-09-28 - Publisher: Routledge

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Experiencing Public Relations examines the everyday experiences of PR practitioners in order to better understand how public relations is perceived by those out
The Public Relations Practitioner's Playbook
Language: en
Pages: 586
Authors: M. Larry Litwin
Categories: Business & Economics
Type: BOOK - Published: 2009 - Publisher: AuthorHouse

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"The Public Relations Practitioner's Playbook" is how-to and hands-on. Theory is woven into thousands of proven techniques, tips, tactics, tools and strategies
Public Relations For Dummies
Language: en
Pages: 391
Authors: Eric Yaverbaum
Categories: Business & Economics
Type: BOOK - Published: 2011-03-03 - Publisher: John Wiley & Sons

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Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothin
The Public Relations of Everything
Language: en
Pages: 219
Authors: Robert E. Brown
Categories: Business & Economics
Type: BOOK - Published: 2014-10-30 - Publisher: Routledge

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The public relations of "everything" takes the radical position that public relations is a profoundly different creature than a generation of its scholars and t
Introducing Public Relations
Language: en
Pages: 249
Authors: Keith Butterick
Categories: Business & Economics
Type: BOOK - Published: 2011-02-03 - Publisher: SAGE

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Introducing Public Relations is your guide to the basics of public relations: where it came from, what it means and what issues the industry faces today. It tak