Fashion Forward: Merchandising in the Digital Era" delves into the transformative impact of digital technology on the fashion industry, particularly in merchand

Fashion Forward demystifies the exciting career of a fashion forecaster and fosters skills that will benefit any design professional. The book begins with an ov

This comprehensive text focuses on the fashion segment of the retail industry. It begins with a broad overview of fashion retailing, then focuses on on-site and

The World of Fashion, 5th Edition is the essential resource for students seeking to understand the fashion industry. Starting with an introduction to fashion's

Learn about the luxury brand industry from the inside out with this masterful and insightful resource The newly revised Fourth Edition of Luxury Brand Managemen