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An 800-CEO-READ Staff Pick Shortlisted for the Thinkers50 Breakthrough Idea Award A Financial Times Business Book of the Month “For any would-be activists who
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"When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author’s
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Dumped by her billionaire fiancé, a resplendently beautiful woman, the empress of eclectic endowments of extremities of name, fame and flair, the reigning roya
11 Rules for Creating Value in the Social Era
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Authors: Nilofer Merchant
Categories: Business & Economics
Type: BOOK - Published: 2012-09-12 - Publisher: Harvard Business Press

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The era of social technologies provides seemingly endless opportunity, both for individuals and organizations. But it’s also the subject of seemingly endless