Low cost competitors, who offer “good enough” products and services at very attractive prices, are currently significantly impacting the businesses of many

Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and

In this book, Richard D'Aveni provides a radical new framework for fighting commoditization. Drawing on an in-depth study of more than 30 industries, he provide

Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. Wi