Electronic commerce technologies and applications have changed the way information technology is used in business and society, allowing organizations worldwide

Compiles top research from the world's leading experts on many topics related to electronic commerce. Covers topics including mobile commerce, virtual enterpris

In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This accele

"This book lays the theoretical foundations for understanding e-services as well as provide real life cases of e-services"--Provided by publisher.

This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book