Since it was first published in 2005 and through the subsequent updated editions in 2008 and 2015, China, the Future of Travel has been a vital, practical handb

This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference,

Running 3,000 miles from the east-coast boomtown of Shanghai to the border of Kazakhstan in the north-west, Route 312 - China's 'Route 66' - is a road that Rob

The Beijing Olympics in 2008 marks the beginning of an era of new business opportunities in China for 1.3 billion Chinese and the rest of the world. For investo

Assuming an international perspective, Chinese Tourist Outbound Behaviour presents an insightful exploration of the evolution of China’s tourism market, explo