Download or read book Formula for Marketing Success written by G. A. Harrington, 1st and published by PMGI. This book was released on 2006 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is neither a book of marketing instructions nor a book of dos & donts. It is a book written to stimulate your own creative thinking, and to present actual experiences that will provide you with the results from well-executed marketing plans. You will read actual case histories on how strategies were developed, how implementation was carried-out and reviews the campaign results, which in each instance met the clients objective. Facts Not Theory