The Asia-Pacific region, sustaining more than four decades of rapid growth, has emerged as an economic force comparable in significance to Europe and North Amer

International Business: An Asia Pacific Perspective (Second Edition) provides a unique exploration of the topic of international business. It examines decisions

This text introduces students to core business concepts and comprehensively covers a range of key areas in international business.

East Asian countries are now pursuing greater formal economic institutionalization, weaving a web of bilateral and minilateral preferential trade agreements. Sc

The success of western business in the Asia Pacific region depends to a large degree on the capacity of western firms to learn new approaches to doing business