This concise and highly accessible textbook outlines the principles and techniques of storytelling. It is intended as a high-school and college-level introducti

Semiotics can be considered as a well-organized signification journey taken among the pages of the work of art. It requires background knowledge related to the

Literary Semiotics brings much needed revitalization to the conservatism of modern semiotic theory. Scott Simpkins' revisionist work scrutinizes the conflicting

The book offers . . . a clutch of examples of semiotics usefully and intelligently applied, which Scholes's patient, cheerful tone and his resolutely concrete v

This volume marks a shift. For it reveals how literary semiotics at present has moved toward methodological pluralism. The sharp lines of division, especially b