There is an immense amount of information to be considered when attempting to solve complex strategic problems. To recognize the complexity of this process, the

In Strategic Management: Theory and Practice, Fourth Edition, John A. Parnell leads readers through detailed, accessible coverage of the strategic management fi

In discussing a management topic, scholars, educators, practitioners, and the media often toss out the name of a theorist (Taylor, Simon, Weber) or make a sidew

Over the past ten years, there has been growing interest in the process of strategic decision-making among both managers and researchers. Strategic decisions ar

The vast amount of information that must be considered to solve inherently ill-structured and complex strategic problems creates a need for tools and techniques