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"This book focuses on environment information scanning and organization-wide support for strategic intelligence. It also provides practical guidance to organiza
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In order to survive in their market and differentiate themselves from the competition, small- and medium-sized enterprises (SMEs), which represent more than 90%
Competitive Intelligence, Analysis and Strategy
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Internationalization is a strategic issue for companies as it is today the central axis for the development of small and medium-sized enterprises (SMEs). Market