Street Marketing

Street Marketing
Author :
Publisher : Greenwood
Total Pages : 0
Release :
ISBN-10 : 1440838380
ISBN-13 : 9781440838385
Rating : 4/5 (385 Downloads)

Book Synopsis Street Marketing by : Marcel Saucet

Download or read book Street Marketing written by Marcel Saucet and published by Greenwood. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This title identifies obstacles impeding conventional communications campaigns in today's world; the most appropriate responses to these problems might in fact be new marketing concepts. What the book ultimately reveals are the key factors in a successful street marketing campaign"--

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2015 Susanne K. Langer Award for Outstanding Scholarship, Media Ecology Association 2013 Book of the Year, Visual Communication Division, National Communication