This survey reviews research on the economics of small business, introducing key concepts for the understanding of the research, including some basic microecono

From the colonial era to the present day, small businesses have been an integral part of American life. First published in 1991 and now thoroughly revised and u

Oftentimes, the owners and entrepreneurs whose small businesses are undergoing financial problems suffer high emotional costs. These individuals can experience

The role of small business enterprise in a mature market economy is one of the major issues in contemporary industrial organization, and is the focus of this bo

Teaches large businesses to use word-of-mouth and reputation-building to gain a loyal customer base in the way small businesses do.