Download or read book Win/Loss Analysis written by Ellen Naylor and published by . This book was released on 2016-04 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: If your company is struggling, losing its visibility or failing in growth projections, you need Win/Loss Analysis. Woven throughout are steps to gather competitive intelligence and customer insight. With the guidance of this book, you will remove the guesswork and gain more business through Win/Loss Analysis.