Download or read book Convention Tourism written by Kaye Sung Chon and published by Routledge. This book was released on 2014-05-22 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Convention Tourism: International Research and Industry Perspectives is a thorough analysis of the industry's key markets, combining insightful articles with detailed case studies. Equally valuable as a professional handbook, research reference guide, and textbook, this comprehensive book includes an account of the history of convention tourism and its economic contributions, marketing and human resources analyses, global and regional developments, and research issues and challenges.