Download or read book Marketing for Rainmakers written by Phil Fragasso and published by John Wiley & Sons. This book was released on 2008-06-30 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: You are a successful entrepreneur with a brain for business, but you’re indecisive about marketing and need a guide that will help your company distinguish itself, inspire customer loyalty and increase profits. Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life presents practical concepts, helpful tips and real-life examples to help you take your business to the next level with marketing that focuses on the customers’ needs. Fifty-two business-building ideas will inspire you to take immediate action and develop a marketing mindset.