Download or read book Motivating Humans written by Martin E. Ford and published by SAGE. This book was released on 1992-10-06 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Integrates classical and contemporary Motivation theory into a framework the author calls Motivational Systems Theory, from which he derives 17 principles for motivating humans. Shows how this can be applied to promote social responsibility in youth, and increase work productivity and learning achievement.