New Insights on Trust in Business-to-Business Relationships

New Insights on Trust in Business-to-Business Relationships
Author :
Publisher : Emerald Group Publishing
Total Pages : 184
Release :
ISBN-10 : 9781838670627
ISBN-13 : 1838670629
Rating : 4/5 (629 Downloads)

Book Synopsis New Insights on Trust in Business-to-Business Relationships by : Houcine Akrout

Download or read book New Insights on Trust in Business-to-Business Relationships written by Houcine Akrout and published by Emerald Group Publishing. This book was released on 2019-08-15 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.

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