Profits With Principles
Author | : Ira A. Jackson |
Publisher | : Broadway Business |
Total Pages | : 402 |
Release | : 2004 |
ISBN-10 | : 9780385501637 |
ISBN-13 | : 0385501633 |
Rating | : 4/5 (633 Downloads) |
Book Synopsis Profits With Principles by : Ira A. Jackson
Download or read book Profits With Principles written by Ira A. Jackson and published by Broadway Business. This book was released on 2004 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Draws on detailed case studies from more than fifty top companies to demonstrate how engaging in ethical practices can enable businesses to gain a competitive advantage, improve a brand image, secure consumer loyalty, and foster greater employee satisfaction.