Download or read book Public Policy and the Mass Media written by Sigrid Koch-Baumgarten and published by Routledge. This book was released on 2010-02-25 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the extent and circumstances under which the media affects public policy; and whether the political impact of the media is confined to the public representation of politics or whether their influence goes further to also affect the substance of political decisions.