Strategies for eCommerce Success

Strategies for eCommerce Success
Author :
Publisher : IGI Global
Total Pages : 352
Release :
ISBN-10 : 9781931777292
ISBN-13 : 1931777292
Rating : 4/5 (292 Downloads)

Book Synopsis Strategies for eCommerce Success by : Fazlollahi, Bijan

Download or read book Strategies for eCommerce Success written by Fazlollahi, Bijan and published by IGI Global. This book was released on 2001-07-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation Examining key components and concepts in e-commerce, this study identifies critical factors relating to success in the global business environment. It also describes the economics of e-commerce and the practical issues concerning its application. Specific chapters discuss privacy, structure, policy concerns, customer loyalty, trust, internal audits, payment mechanisms, mobile communications, and costs. Contributors include scholars from North America, Europe, Saudi Arabia, and China. Annotation c. Book News, Inc., Portland, OR (booknews.com).

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