The Business of Opera

The Business of Opera
Author :
Publisher : Routledge
Total Pages : 235
Release :
ISBN-10 : 9781317039556
ISBN-13 : 1317039556
Rating : 4/5 (556 Downloads)

Book Synopsis The Business of Opera by : Anastasia Belina-Johnson

Download or read book The Business of Opera written by Anastasia Belina-Johnson and published by Routledge. This book was released on 2016-03-23 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study of the business of opera has taken on new importance in the present harsh economic climate for the arts. This book presents research that sheds new light on a range of aspects concerning marketing, audience development, promotion, arts administration and economic issues that beset professionals working in the opera world. The editors' aim has been to assemble a coherent collection of essays that engage with a single theme (business), but differ in topic and critical perspective. The collection is distinguished by its concern with the business of opera here and now in a globalized market. This includes newly commissioned operas, sponsorship, state funding, and production and marketing of historic operas in the twenty-first century.

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