Download or read book The Four Day Creative Brief written by Yadira Santana-Dowling and published by . This book was released on 2020-04-22 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Four Day Creative Brief is a practical guide to writing a creative brief - the document used as a spring board to advertising campaigns and any communication geared to the masses. It walks the reader step by step through the research, writing and presentation that goes on in a strategist's typical day, helping to build confidence and clarity into the process for up and coming professionals.