Download or read book The internationalization of e-commerce: a case study of the Alibaba group written by Matheus Felipe Pereira de Souza and published by EdUFRR. This book was released on 2018-10-24 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book entitled "The internationalization of e-commerce: a case study of the Alibaba group"has been written by the Brazilian researchers Matheus Felipe Pereira de Souza and Elói Martins Senhoras. It is the 31st didactic book of the "Communication & Public Policies Collection" which aims to stimulate the development of textbooks fulfilling bibliographical gaps. This book brings into light 3 mains discussions: International Business as a scientific field of study the internationalization process of e-commerce and, a case study of the Alibaba Group.