Download or read book The Market Imperative written by Robert Zemsky and published by JHU Press. This book was released on 2017-12-22 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although there is no "one-size-fits-allapproach for reforming higher education, this clearly written book will productively advance understanding of the challenges colleges and universities face by providing a mapping of the configuration of the market for an undergraduate education.