Plain English guidance for strategic business analytics and big data implementation In today's challenging economy, business analytics and big data have become

The book describes advanced business analytics and shows how to apply them to many different professional areas of engineering and management. Each chapter of t

The present book provides an enterprise-wide guide for anyone interested in pursuing analytic methods in order to compete effectively. It supplements more gener

Master the skills necessary to hire and manage a team of highly skilled individuals to design, build, and implement applications and systems based on advanced a

"While business analytics sounds like a complex subject, this book provides a clear and non-intimidating overview of the topic. Following its advice will ensure